Sunday, 20 May 2012

Bol Bachchan Poster Review

This poster review series is an attempt to explain the expectation a poster would generate in their audience, and possible story that poster might suggest. However, we are not going to rate the poster, only tell our opinion on what this poster reveals about the movie. Given below is the link of the poster

http://www.boxofficeindia.com/npages.php?page=shownews&articleid=4441&nCat=

Since the image is big and long (height-wise), you would be waiting for the image to load, and then look from top to bottom. While coming down from top it appears as if it is a marriage hall, the you see a text written as 'A Rohit Shetty Film' followed by title, then two Abhishek Bachchan appears in different avatars, and finally when you come down the poster you will see Ajay Devgan sitting on a chair between two Abhishek Bachchans. Movie is directed by Rohit Shetty and it going to release on July 6. It features Ajay Devgan, Abhishek Bachchan, and also superstar from Comedy Circus - Krishna (usually paired with Sudesh lehri). Movie is expected to take big opening since it features the successful jodi of Ajay devgan and Rohit Shetty.

Stills in the poster

Two Abhishek Bachchan shown in the poster look quite familiar. First one on the left appears to be straight from Dostana, who is standing with left hand on his ribs and right hand (spread out) on his chest. His first two buttons of his shirt (which is darkish-pink with yellow spots) are open, wearing a wrist band and is looking straight at you as if he is measuring you up. Second one seems to be a sobber guy folding his arms to his chest. He is wearing a wrist watch, check shirt with jeans, and looks quite assured. Sitting in between, an authorititive Ajay Devgan has a 'Gada' in right hand (which is rest on his right shoulder) and his right hand (wrist watch) is resting on his lap. He is wearing a kurta-payjama (with both sleeves pulled up) and all three buttons of his shirt are open. He is wearing a mustache and yellow colored sun-glasses. From the stills in the poster, it appears as if the movie is about a Bhai (Ajay Devgan) who is preachy-type of a character with two of his Chela's (two Abhishek Bachchans).

Choice of colors

Combination of variations in Red, Orange and Yellow gives the poster's background a sort of 'Mela' kind of look. You can see bulbs in blue, orangish red, and yellow in colors. From such choices of colors, one can make out that this movie is going to be a fun-filled, color full, and message-oriented (as other Rohit Shetty movies are). Inspite of that, characters shown in the poster stood out and doesn't get lost in the background, so its a good job done by the designer of the poster. Color of Ajay Devgan's kurta-payjama is suitably dark brown in color, otherwise the poster would have looked quite different from what it is.

Text in the poster

'A rohit shetty film' in yellow at the top half of the poster followed by title 'Bol Bachchan' in the next line in bigger font. Text is aligned in the center of the poster, about 20% from the top, and it is having a quite a big text shadow, something that was quite popular in 80s. It tells that story in the movie could well be of that era. Credits are mentioned in the end, along with a sort of punch line 'Don't talk just watch July 6'. It could well mean that Bhai in this movie preach about talking less, and other characters tries to sell this irony.

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