Bol Bachchan Poster Review

This poster review series is an attempt to explain the expectation a poster would generate in their audience, and possible story that poster might suggest. However, we are not going to rate the poster, only tell our opinion on what this poster reveals about the movie. Given below is the link of the poster

http://www.boxofficeindia.com/npages.php?page=shownews&articleid=4441&nCat=

Since the image is big and long (height-wise), you would be waiting for the image to load, and then look from top to bottom. While coming down from top it appears as if it is a marriage hall, the you see a text written as 'A Rohit Shetty Film' followed by title, then two Abhishek Bachchan appears in different avatars, and finally when you come down the poster you will see Ajay Devgan sitting on a chair between two Abhishek Bachchans. Movie is directed by Rohit Shetty and it going to release on July 6. It features Ajay Devgan, Abhishek Bachchan, and also superstar from Comedy Circus - Krishna (usually paired with Sudesh lehri). Movie is expected to take big opening since it features the successful jodi of Ajay devgan and Rohit Shetty.

Stills in the poster

Two Abhishek Bachchan shown in the poster look quite familiar. First one on the left appears to be straight from Dostana, who is standing with left hand on his ribs and right hand (spread out) on his chest. His first two buttons of his shirt (which is darkish-pink with yellow spots) are open, wearing a wrist band and is looking straight at you as if he is measuring you up. Second one seems to be a sobber guy folding his arms to his chest. He is wearing a wrist watch, check shirt with jeans, and looks quite assured. Sitting in between, an authorititive Ajay Devgan has a 'Gada' in right hand (which is rest on his right shoulder) and his right hand (wrist watch) is resting on his lap. He is wearing a kurta-payjama (with both sleeves pulled up) and all three buttons of his shirt are open. He is wearing a mustache and yellow colored sun-glasses. From the stills in the poster, it appears as if the movie is about a Bhai (Ajay Devgan) who is preachy-type of a character with two of his Chela's (two Abhishek Bachchans).

Choice of colors

Combination of variations in Red, Orange and Yellow gives the poster's background a sort of 'Mela' kind of look. You can see bulbs in blue, orangish red, and yellow in colors. From such choices of colors, one can make out that this movie is going to be a fun-filled, color full, and message-oriented (as other Rohit Shetty movies are). Inspite of that, characters shown in the poster stood out and doesn't get lost in the background, so its a good job done by the designer of the poster. Color of Ajay Devgan's kurta-payjama is suitably dark brown in color, otherwise the poster would have looked quite different from what it is.

Text in the poster

'A rohit shetty film' in yellow at the top half of the poster followed by title 'Bol Bachchan' in the next line in bigger font. Text is aligned in the center of the poster, about 20% from the top, and it is having a quite a big text shadow, something that was quite popular in 80s. It tells that story in the movie could well be of that era. Credits are mentioned in the end, along with a sort of punch line 'Don't talk just watch July 6'. It could well mean that Bhai in this movie preach about talking less, and other characters tries to sell this irony.

Shanghai Poster Review

This poster review series is an attempt to explain the expectation a poster would generate in their audience, and possible story that poster might suggest. However, we are not going to rate the poster, only tell our opinion on what this poster reveals about the movie. Given below is the link of the poster

http://ia.media-imdb.com/images/M/MV5BMTU4MTAwODQ2N15BMl5BanBnXkFtZTcwNDY3MzM3Nw@@._V1._SY317_CR3,0,214,317_.jpg

First glance at the title will make you guess what it is about. Does 'Shanghai' mean the actual city from china, or name is being used metaphorically, or does it mean something else? You see a few characters from the movie standing with their back towards each other, which tells you that there will be an one-up-manship kind of drama on screen in the movie. Movie is getting released on 18 June 2012. It features Abhay Deol and Emraan Hashmi, and both them are on the peak of their career.

Stills in the poster

Abhay deol and Emraan Hashmi have their back towards each other with Kalki on Emraan's side and Prasenjit Chatterjee on Abhay's side. Abhay is in a suit, wearing specs and mustache, and have a serious clerk like look on his face. Emraan Hashmi is wearing casuals, a smirth along with a mustache and is having a cigerete in his mouth. Kalki is looking shocked and Prasenjit looks as if calm about hiding something. Just below these characters there is a scene still shown in which a man is getting run over by a vehicle (having lights on).

Choice of colors

Very few colors being used. Background is shown dark to suggest that movie will have a dark murder mystrery, something related to the meaning of Shanghai. Dark shading is used aptly conveying what kind of drama movie might have. But, it is not something that will get you thinking or even talking.

Text in the poster

Only the movie name and some credits have been mentioned. Even the text used in the promos are not mentioned in the poster. But it doesn't hurt the appeal of the poster. In fact, it is difficult to imagine making this poster as appealing with some text on the poster.

This concludes the review for this poster. If you want to get any other poster reviewed, please share the name of the movie along with the link to the poster in the comments below

Rowdy Rathore Poster review

This poster review series is an attempt to explain the expectation a poster would generate in their audience, and possible story that poster might suggest. However, we are not going to rate the poster, only tell our opinion on what this poster reveals about the movie. Given below is the link of the poster

http://ia.media-imdb.com/images/M/MV5BODkwODAzOTA3MV5BMl5BanBnXkFtZTcwMjc4NjI2Nw@@._V1._SY317_CR4,0,214,317_.jpg

First glance at the title and poster suggests that this is an action movie featuring Akshay Kumar. Akshay Kumar is coming back to action after a long time which makes this movie a highly anticipated one for his fans. Movie is getting released on June 1 2012, however the poster was released a year back though Akshay is tweeting these days that shooting is still going on.

Stills in the posterAkshay is showing his punch while extending his arm. His head is tilted towards his right is having a cigrete in his mouth and relaxed/confident expression along with mustache on his face. There is no one else in the poster, so it gives an impression that this movie is solely about Akshay's character. There is absolutely no indication of story.

Choice of ColorsFrom the promo of the movie it appears that story is set in a village, so the colors are carefully chosen to make the poster looked rustic, retro and a bit faded too. Akshay's background is shown quite fiery using yellow, light orange and black making it look as if Akshay's character was in the middle of a combat in the night time. Text colors have been choosen aptly since the readability is about ok.

Text in the poster'Faulad ki Aulad' in hindi alphabets is what you notice first, along with the title off-course. It suggest that Akshay's character is a man who is built like a brick, strong willed and rowdy who will kick asses to impose his domination and just for fun. Akshay has a history with Martial Arts and he used to work in action movies till early 2000s. Given that 'Faulaad' means a man who has immense and raw power, this poster suggest that this movie is going to be a story of one man's upmanship and it is going to feature some raw, rusty and realistic action.

This concludes the review for this poster. If you want to get any other poster reviewed, please share the name of the movie along with the link to the poster in the comments below

Housefull 2 crosses 100 crore mark but IMDB score is quite low!!

Housefull 2 might have crossed 100 crore mark, but it has not only got poor reviews from critics nationwide, also its IMDB rating is mere 5.3 at this juncture. 100 Crore mark is an undeniable symbol of acceptance from its audience, especially for a movie which wasn't released on any festive occasion, didn't have any long weekend, had tough competition with IPL and regional movies, and most importantly none of the lead actors in the movie had crossed 100 crore mark before. It has entered 4th week, a rare phenomenon for movies these days, and as per exhibitors it is still going strong. But then why IMDB rating is so low??

Does this rating mean that movie isn't good?Lets analyze these ratings. 450 out of 1279 votes given to this movie is 5 or below, but if we read the reviews then 5/10 could mean a 'decent-attempt' from someone and 'rubbish' from another. This concludes an obvious that - people not only have different tastes, preference, and expectation but also different metrics, measures, experience, and expertise in reviewing/rating. Some people may review the movie for fun factor, some for its technical achievements, and some for the performance of their favorite/most-despicable actor, which means that IMDB ratings is certainly not an indication of the quality of the movie on its own.

Why do we look at these ratings?There could be number of reason why people may not like even a highly rated movie like 'The Dark Knight' too. Off course we all know that, but then why do we look at these ratings? Some of us see these ratings to just solidify our gut feeling as we probably would have made our mind (that we want to watch this movie or not) before and some of us judge the movie's quality on the basis of its IMDB rating and then decides whether to watch it or not. There could be other reasons as well, but what does IMDB ratings mean on its own?

What does these ratings mean?Important question indeed! These ratings are mere indication of 'X number of visitors on this website shares common taste in this movie to Y extent', with X being the number of votes and Y being its final rating. People who called this movie a trash would argue that movie deserves low rating, but others who have loved it would certainly disagree. 'The Dark Knight' got more 17 thousand votes of 1 out of 10 but critics gave it excellant ratings. Should we just ignore these 1's because of our prejudice and say ratings from these people don't mean much, just because we don't agree with them? Because the same argument would apply for 'Housefull 2' as well!!

Housefull 2 Review

First of all, take a bow, Mithun Chakraborty!! Amidst all the hilarious situations happening around him, he managed to give a stupendus performance with so much grace, which gave more meaning to the madness that was surrounding him. He excelled as a strong headed, down to earth, and no-nonsense man of principals.

Jai (Shreyas) who wants to avenge his father from Chintu Kapoor, called his friend (Ritesh deshmukh) to help him out, so that he will ask for Chintu Kapoor's daughter's (Asin) hand and then reject her. Ritesh is too scared of his father (Mithun Chakraborty) to indulge in this, so they have to involve a professional conman (John Abraham), but they send him to a wrong house (Daboo Kapoor) by mistake. Now they have to involve another professional conman (Akshay Kumar), who is considered to be the biggest Kamina of UK. Both conmen are paid well enough to do the job, and they are progressing well in their task, until they came to know that they have to confront Ritesh's father.

No one can play conman better than Akshay, and he just blew the roof off with his performance in this movie. His character not only anchors the movie, but also move story forward. John is playing a character he has never played before, and he did better than I expected him to. Shreyas and Ritesh are real pleasure to watch, they do their part well. Asin excels among other female leads of the movie, followed by Jacqueline who managed to give some expressions this time. Other two heroines were just about serviceable, nothing worth mentioning about them. Rishi Kapoor and Randhir Kapoor had a terrific chemistry between them, and they stole first half an hour before Akshay took control. Boman Irani did his part well, but his role wasn't much. Johny lever has done it all in Bollywood Comedy, but it is still a pleasure watching him pull off a role (similar to Paresh Rawal's role in 'Haseena Maan Jayegi') and do better. Chunky pandey played the same 'Akhiri pasta' and his scenes are hilarious. Ranjeet (YES, good old Ranjeet) has two scenes in the movie, and he made an impact you would like to remember.

All the songs are entertaining and enjoyable. 'Anarkali Disco Chali' and 'Pappa toh band bajaye' simply tore the house down. What brilliant choreography and what brilliant lyrics. Almost felt like singing 'Do you know' song while watching it. Don't remember when I last felt like this. 'Right now' is more erotic than it looks on youtube and TV.

Housefull 2 tickle your funny bone if you have it. Trailers are indicative enough that you need to keep your brains at home to watch this movie. If you do wanna use them, use it appreciate the choreography in the songs and the way Akshay and Mithun had made their part believable, which could have easily looked silly. If you are an Akshay kumar fan or even Ritesh's fan, then don't miss this movie. If you don't like Akshay's movies, then may be you should wait till next weekend to get more consensus on this movie.

Why ETC is campaigning against Housefull 2?

Housefull 2 is slated for 5th April 2012 release. It is a sequel to its SUPER HIT predecessor of 2012 Housefull. Its songs are already out, they are not only looking good, but also doing very well on youtube as well. There is some anticipation for the movie since it is Akshay's movie coming after a long time, almost 6-7 months of Desi Boys. However, ETC doesn't seem to be excited as much, and looks to be in no mood to promote the movie.

Have you ever wondered why you don't see any Housefull 2 promotional videos on ETC channel? Almost every other music and bollywood news channel is showing Housefull 2's song videos and making videos, but ETC doesn't. Instead, ETC is trying to run down the movie by showing surveys that public would rather like to watch IPL at home rather than watching Housefull 2. People in those survey video are referring to 'Housefull' as a flopped brand, and giving some distasteful remarks against the movie.

This is not the first time ETC is trying to sabotage Akshay Kumar movie. They did it with 'Chandni Chownk to China', 'Tees Maar Khan', 'Patiala house', etc. It is no secret that Akshay doesn't give a crap about what critics have to say about his movies. He literally told this to Rajeev Masand (CNN IBN), Komal Nahta, and many others on their face. His movies are about entertainment and a lot of wonderful moments that you can take with you home after watching the movie. Sajid Khan shares this school of thought with Akshay, which explains why critics don't take it easy on Sajid either.

This campaign from ETC to run down Housefull is certainly going to hit ETC's credibility, at least for Akshay's fans. Also, if the movie gross big, then ETC is going to have egg on its face for not being successful in their campaign

Why Bollywood movies are shot at foreign locations?

Yash chopra has been making movies and their songs in foreign location since 1970s. He has made movies in England, Scotland, Switzerland, Australia, etc. You would be glad to know that Swiss government has named a lake after Yash Chopra, called Chopra lake. Swiss govt has done this to honour Yash Chopra for his service in improving the tourism business revenue for their country from India. They realized that Bollywood has a huge impact on the mind of the Indians, as we think of those exotic locations shown in the movies while deciding their holiday destinations.

Following are top 4 reasons why Bollywood go to foreign locations for shooting their movies
1) Mutual benefit
Bollywood is making a big budget movies these days and it is critical for them to recover the cost to avoid heavy losses. Theatrical business is just one of the source of revenue for the movie, as they have to look out for other sources like satellite rights, music rights, endorsements, etc. As mentioned in the introduction above, foreign govts have realized that Bollywood making movies in their country is good for their tourism, so they have started giving subsidies to the production houses who come and make movies here. This subsidy has become another source of income for Bollywood movies. So, it is a win-win situation for both sides.
2) Undivided attention of starsProducers plan for foreign shooting schedules in such a way that don't have to do multiple rounds back and forth from India. They plan for extended schedules which helps them in getting undivided attention from their cast members, since they will have very less distractions to reduce their productivity. Most Bollywood lead actors are not known for their discipline and punctuality, but if these actors have to stay in their nearby hotels, they are not likely to have excuses like traffic as all of them can be taken together to a shooting place in a shared vehicle like a bus.
3) Travel expense is cheaperIts hard to believe but travel cost is cheaper in terms of both time and money as compared to travelling in India and doing multiple rounds to other countries. Countries like UK, Switzerland, France don't just have excellent public transport system, but overall cheaper logistics arrangement hassles. Due to which, it becomes easier for a movie production unit move from one shooting location to the other
4) Government of foreign countries take care of Indian film makersGovts not only give subsidy to Bollywood production houses, but they also makes it easy for film production unit by providing them with easy clearances and logistics. So, it not only make Indian film makers comfortable, but it also makes that foreign country as an attractive option for these movie production units.

'Zindagi na milegi dobara' was shot in Spain, and it has boosted Spain tourism revenue from Indian tourists by 32%. Recently Rockstar was shot in Prague, which reminded Indians realize it a new holiday destination. 'Salaam Namaste' and 'Dil Chahta hai' was shot in Australia, and these movies made Australia looked like a dream location. Rakesh Roshan said that he shot 'Krishh' in Singapore because their govt gave even those permissions and clearances to them, which even Indian govt didn't. Don2 is going to be released this month, and it has been shot extensively in Germany, where as 'Ek tha tiger' has been shot in over seven countries including Istanbul, South Africa, etc, and is going to be released in more than 24 countries. You can imagine what kind of business potential these movies have.